Organisation : Central Board of Secondary Education (CBSE)
Class Name : 12th/HSC (Class XII)
Subject : Marketing
Download : 2025 Exam Question Paper
Website : https://www.cbse.gov.in/cbsenew/question-paper.html
CBSE Class XII Marketing Question Paper
Central Board of Secondary Education (CBSE) Class XII Marketing 2025 Exam Question Paper.
Related / Similar Question Paper : CBSE Class XII Mass Media Studies Question Paper 2025
CBSE Class XII Marketing Questions
Section A : (Objective Type Questions) (30 marks)
1. Answer any 4 out of the given 6 questions on Employability Skills.
(i) A block of adjacent cells that are selected is called :
(A) Active cell
(B) Cell
(C) Cell address
(D) Range of cells
(ii) Which out of these is the correct option to extend the first cell ?
(A) Ctrl + G
(B) Shift + Home
(C) Ctrl + Shift + Home
(D) Ctrl + Shift + End
(iii) Ramesh did a project very well. Now he is collecting feedback and insights into his work. This action of Ramesh indicates :
(A) Self-awareness
(B) Responsibility
(C) Time management
(D) Adaptability
(iv) Following are the examples of green jobs except one. Identify the non-green job.
(A) Wind energy workers
(B) Solar cell technician
(C) Wave energy producers
(D) Working in an MNC
(v) ________ includes a series of postures and breathing exercises to control the body and mind.
(A) Meditation
(B) Yoga
(C) Physical Exercise
(D) Sleeping
(vi) An individual who initiates, creates and manages a new business is called a/an :
(A) Leader
(B) Manager
(C) Professional
(D) Entrepreneur
2. Answer any 5 out of the given 7 questions:
(i) What is it called when a product is modified to make it more attractive to its target market ?
(A) Product diversification
(B) Product standardization
(C) Product differentiation
(D) Product modification
(ii) __________ = Unit total cost + Desired unit profit.
(A) Cost-oriented pricing
(B) Markup pricing
(C) Selling price
(D) Break-even pricing
(iii) The product being available at the right time and right place is only possible if each firm concentrates and understands the ___________ of its products.
(A) importance of distribution
(B) channel of distribution
(C) production process
(D) place in marketing
(iv) _________ of product depends upon efficiently managed place.
(v) In a classroom one lecture is delivered to many students in one go. Name the service model discussed in the above sentence.
(A) Service based on service operation to volume of customers
(B) Service based on service delivery and processing focus
(C) Service based on customization
(D) Service based on the level of tangibility
(vi) Who is involved in various activities like demonstration of product, display and contests, etc. to increase the sale of a product ?
(A) Middleman
(B) Producer
(C) Trader
(D) Agent
(vii) A manufacturer manufacturing refrigerators, ovens, electric irons and air conditioners represents :
(A) product mix
(B) breadth
(C) depth
(D) consistency
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